The primary target audience for custom handbags are women in the United States. But in Europe, in particular Continental Europe, the use of custom handbags is more diversified. In many areas of Europe, not only women, but also men are using the handbag to hold their personal belongings. These personal items can take various forms and hence when it comes to considering who and how to market these products, it is important to think about the target audience and the actually purpose of the custom designed bag. Male Handbag Market
This market for custom handbags is primarily in Mainland or Continental Europe, and therefore the designers need to understand the possible uses of the bags they are designing. Firstly male handbags do need to be a little less girlish and more like tote bags than the average handbag. Indeed most males would prefer that their handbag actually be a shoulder bag. Even in the most liberal of areas it is not often that a man will be seen carrying a true handbag, and in which case they will usually select one from the broad range available as regular handbags. Male focused custom handbags should not include zippers as most males have enough zippers in their lives and do not wish to be trapped by one in their custom handbag. Male custom handbags should be large enough to carry a wallet, car keys, camera, medicines, and other paraphernalia and accoutrements required. Although to many it may seem incredible, it is likely that custom handbags for men should be smaller than those for women. One other consideration is the material from which the bags will be fashioned. For most men, a suede or fabric bag will serve the purpose nicely, and therefore the custom design of the bag should be simple and straightforward.
Traditional Handbag Markets
Most designers will focus their custom work on the female market. In these cases custom handbags are primarily targeted at the rich and opulent. For most females custom handbags are those made in limited quantity for a certain celebrity by a well known designer. For these folks marketing the services of a designer is based on their record of providing specialized bags both custom and mass market of a very high quality and desirability.
Custom work can also focus on big events. In this case, a designer may offer their services to a wider market of folks and design extraordinary bags for each of them. Such big events including award events like the Academy Awards, opening of special movies and shows where a lot of the rich and luxurious will attend. One interesting factor about all such custom handbags is that they are extremely extraordinary in that their value may increase overtime as they can be purchased everywhere such as E-Bay. Marketing handbags for this purpose is most often completed by designing different types of custom handbags on speculation and releasing them in the market.
2010年12月21日星期二
Louis Vuitton Handbags-Then and Now
Louis Vuitton, founded in 1854, is a French luxury fashion brand and company. Louis Vuitton was born in the Jura region of France in the year 1821. He made the move to Paris (on foot) in 1835 but visited his hometown oftentimes, he often travel to Jura from Paris by foot. Louis Vuitton founded the leather company that is named Louis Vuitton Moet Hennessy in 1854.
The Start Of Louis Vuitton Handbag
QuickTip: In the year 1931, the company introduced its line of exotic Louis Vuitton handbags, which are crafted, from crocodile skin, elephant skin and other animal skins.
Vuitton initially created and sold trunks, which quickly became status symbols even in those days. His son, Georges, eventually married and on that very day, Georges was given full control of the family luggage business. Georges Vuitton can be credited for making the innovative 5 number combination locks that graced the trunks they manufactured.
Tip: He eventually made a move to Paris, France but constantly visited his hometown, often traveling by foot to Jura from Paris.
Upon Louis Vuitton’s death in the year 1892, the company initiated the sales of Louis Vuitton handbags. In 1896, Georges, Louis Vuitton’s son, created the iconic monogram that would forever live in fashion history. This monogram which is now world famous and coveted by many fashion experts, was made by Louis Vuitton’s son to prevent counterfeiting. In the year 1931, the company introduced its line of exotic Louis Vuitton handbags, which are crafted, from crocodile skin, elephant skin and other animal skins. Georges Vuitton was an innovative designer who oversaw the designs of the Louis Vuitton handbags and other pieces of luggage.
In 1936 Georges Vuitton passed away, leaving the reins of the internationally renowned company in the hands of his son, Gaston-Louis Vuitton. The Papillon bag from Louis Vuitton handbags was launched. It is still being produced up to this very day, although there have been several variations of the Papillion bag. Over the years, several Louis Vuitton handbags have been created under a limited edition line. These limited edition bags are very sought after and are quickly sold out.
Today, the Louis Vuitton brand is one of the leaders in the fashion industry. They are innovating and traditional at the same time but most of all they have inspired fans and followers who strive to get their hands on those famous Louis Vuitton handbags. The company has eventually expanded in to a prêt-a-porter clothing line, which is just as famous as the highly coveted and extremely sought after Louis Vuitton handbags.
There are a total of 380 stores all over the world and these are well known from Asia to Europe. Louis Vuitton is one of the most counterfeited brands in the fashion world due to its image as a status symbol. One of the best anti-counterfeiting solutions is to stop selling Louis Vuitton handbags and other products at lots of department stores. Now, their products can only be found at exclusive Louis Vuitton boutiques and some select department stores.
Hint: He made the move to Paris, France but visited his hometown oftentimes, he often travel to Jura from Paris by foot.
The Start Of Louis Vuitton Handbag
QuickTip: In the year 1931, the company introduced its line of exotic Louis Vuitton handbags, which are crafted, from crocodile skin, elephant skin and other animal skins.
Vuitton initially created and sold trunks, which quickly became status symbols even in those days. His son, Georges, eventually married and on that very day, Georges was given full control of the family luggage business. Georges Vuitton can be credited for making the innovative 5 number combination locks that graced the trunks they manufactured.
Tip: He eventually made a move to Paris, France but constantly visited his hometown, often traveling by foot to Jura from Paris.
Upon Louis Vuitton’s death in the year 1892, the company initiated the sales of Louis Vuitton handbags. In 1896, Georges, Louis Vuitton’s son, created the iconic monogram that would forever live in fashion history. This monogram which is now world famous and coveted by many fashion experts, was made by Louis Vuitton’s son to prevent counterfeiting. In the year 1931, the company introduced its line of exotic Louis Vuitton handbags, which are crafted, from crocodile skin, elephant skin and other animal skins. Georges Vuitton was an innovative designer who oversaw the designs of the Louis Vuitton handbags and other pieces of luggage.
In 1936 Georges Vuitton passed away, leaving the reins of the internationally renowned company in the hands of his son, Gaston-Louis Vuitton. The Papillon bag from Louis Vuitton handbags was launched. It is still being produced up to this very day, although there have been several variations of the Papillion bag. Over the years, several Louis Vuitton handbags have been created under a limited edition line. These limited edition bags are very sought after and are quickly sold out.
Today, the Louis Vuitton brand is one of the leaders in the fashion industry. They are innovating and traditional at the same time but most of all they have inspired fans and followers who strive to get their hands on those famous Louis Vuitton handbags. The company has eventually expanded in to a prêt-a-porter clothing line, which is just as famous as the highly coveted and extremely sought after Louis Vuitton handbags.
There are a total of 380 stores all over the world and these are well known from Asia to Europe. Louis Vuitton is one of the most counterfeited brands in the fashion world due to its image as a status symbol. One of the best anti-counterfeiting solutions is to stop selling Louis Vuitton handbags and other products at lots of department stores. Now, their products can only be found at exclusive Louis Vuitton boutiques and some select department stores.
Hint: He made the move to Paris, France but visited his hometown oftentimes, he often travel to Jura from Paris by foot.
Baby Phat Handbag-Fashionable and Popular
Since its inception in 1992, Phat Fashions remains committed to the principles that took it from a small New York City showroom to a multi-million dollar business. Today, Phat Farm clothing and accessories has fused the best of hip hop fashion. Phat Farm launched the Baby Phat line. Since then, Baby Phat has expanded from hip t-shirts and jackets to a full line of apparel, jewelry, footwear and accessories. The Baby Phat line has been a force in the fashion world too.
The History of Baby Phat
The Phat Farm line was created by Kimora Simmons a former fashion model and her then husband Russel Simmons. The line is known for its urban feel and Russel Simmons is a co-founder of Def Jam records which is well known for its hip-hop music.
The Baby Phat line is the more feminine side of the company. The company often features the daughters of the Simmons as models, making this a true family business. The logo of the Baby Phat line is a sleek cat that was designed to represent the Egyptian Goddess Bast. The well known logo is part of the style that is Baby Phat.
This company has become one of the top fashion design companies in the past few years and shows no signs of slowing down. Everyone from celebrities to suburban teens loves the style and glamour that goes with the Baby Phat line of clothing and accessories including the Baby Phat handbag.
Some Baby Phat Handbags
As with the clothing line, the collection of Baby Phat handbags includes a wide selection of designs. The clutch selection of Baby Phat handbags are cute and include the letter B to showcase that they are a Baby Phat handbag. Many of the Baby Phat handbags have a crown on them or the words Baby Phat. Again, this is what consumers are looking for and these Baby Phat handbags are very popular. They come in many colors including the traditional black, white, brown and even silver.
Many of the Baby Phat handbags have straps that allow for the purses to be carried and some have a drawstring opening at the top to allow for easy access to the purse. These purses are reasonably priced and many are designed with the school girl in mind. The selection of Baby Phat handbags also include materials from faux leather and faux fur to quilted material. Animal prints are popular as well as a combination of materials to really enhance the look of the handbag.
The Baby Phat line of clothing and accessories has come to represent glamour, fun, and feminine sensuality. The company tries the best to give a stylish spin on some traditional style of purses, to make them interesting and attractive. A Baby Phat handbag can be a perfect choice for fashion-conscious woman and those who don’t mind showing off the fact.
The History of Baby Phat
The Phat Farm line was created by Kimora Simmons a former fashion model and her then husband Russel Simmons. The line is known for its urban feel and Russel Simmons is a co-founder of Def Jam records which is well known for its hip-hop music.
The Baby Phat line is the more feminine side of the company. The company often features the daughters of the Simmons as models, making this a true family business. The logo of the Baby Phat line is a sleek cat that was designed to represent the Egyptian Goddess Bast. The well known logo is part of the style that is Baby Phat.
This company has become one of the top fashion design companies in the past few years and shows no signs of slowing down. Everyone from celebrities to suburban teens loves the style and glamour that goes with the Baby Phat line of clothing and accessories including the Baby Phat handbag.
Some Baby Phat Handbags
As with the clothing line, the collection of Baby Phat handbags includes a wide selection of designs. The clutch selection of Baby Phat handbags are cute and include the letter B to showcase that they are a Baby Phat handbag. Many of the Baby Phat handbags have a crown on them or the words Baby Phat. Again, this is what consumers are looking for and these Baby Phat handbags are very popular. They come in many colors including the traditional black, white, brown and even silver.
Many of the Baby Phat handbags have straps that allow for the purses to be carried and some have a drawstring opening at the top to allow for easy access to the purse. These purses are reasonably priced and many are designed with the school girl in mind. The selection of Baby Phat handbags also include materials from faux leather and faux fur to quilted material. Animal prints are popular as well as a combination of materials to really enhance the look of the handbag.
The Baby Phat line of clothing and accessories has come to represent glamour, fun, and feminine sensuality. The company tries the best to give a stylish spin on some traditional style of purses, to make them interesting and attractive. A Baby Phat handbag can be a perfect choice for fashion-conscious woman and those who don’t mind showing off the fact.
The Attraction of a Velvet Handbag
Handbags are now a popular fashion accessory as most women love to carry bags of matching color and design with their dress. Handbags are available in so many different designs, brand names and materials. The designs of the handbags are usually depend upon the designer who fashions them out of his innovative idea and puts his concept into use. Many designers are generally inspired by many things such as matters of detail and others confounding things.
Kinds of Materials for Handbags
Handbags are now made from as many materials possible from the traditional leather to the environmental friendly juice packs and plastics. Other use PVC material while other utilize natural fibers and beads to create masterpieces. Using velvet to create a velvet handbag has already been done.
Velvet is appealing to a lot of women because of its plush, smooth feel that illicit a feeling of luxury and richness. A wholly velvet handbag is most commonly used for formal affairs but there are some exceptions to this. These exceptions occur when the velvet handbag is not thoroughly made of velvet but instead is mixed with another material to create a handbag masterpiece.
Velvet handbags which are made with other materials are usually very chic and can appeal to many women. Velvet is also a very versatile fabric that can be made into many different styles and designs. A velvet handbag can be a clutch or a small tote that can be colored with different colors. Other handbag designs can be used to make a velvet handbag.
Usually, velvet is traditionally colored with the deeper and richer colors. This is to recreate the feeling of luxury and deepness of the velvet. Traditional velvet colors are red, black, blue or purple and brown. Today, many colors abound for the velvet handbag and there are also several different textures for velvet although, the soft luxurious feeling is always retained, the depth of the velvet and the coarseness may be different.
Loving Your Velvet Handbag
Many designers make good use of velvet to make a whole velvet handbag or one that has a mix of materials, to make it more modern. Velvet should to be specially protected from the elements as it can be affected by strong cleaning materials easily. Placing your velvet handbag in a bag wrap to hold in the moisture when not in use will keep insect attacks, dust and mold from sticking to it and damaging the finish. If you are using your velvet handbag, try ways to protect it from beverage spills and other food stains as you may consider sending it to a professional bag cleaning service in case the event.
Kinds of Materials for Handbags
Handbags are now made from as many materials possible from the traditional leather to the environmental friendly juice packs and plastics. Other use PVC material while other utilize natural fibers and beads to create masterpieces. Using velvet to create a velvet handbag has already been done.
Velvet is appealing to a lot of women because of its plush, smooth feel that illicit a feeling of luxury and richness. A wholly velvet handbag is most commonly used for formal affairs but there are some exceptions to this. These exceptions occur when the velvet handbag is not thoroughly made of velvet but instead is mixed with another material to create a handbag masterpiece.
Velvet handbags which are made with other materials are usually very chic and can appeal to many women. Velvet is also a very versatile fabric that can be made into many different styles and designs. A velvet handbag can be a clutch or a small tote that can be colored with different colors. Other handbag designs can be used to make a velvet handbag.
Usually, velvet is traditionally colored with the deeper and richer colors. This is to recreate the feeling of luxury and deepness of the velvet. Traditional velvet colors are red, black, blue or purple and brown. Today, many colors abound for the velvet handbag and there are also several different textures for velvet although, the soft luxurious feeling is always retained, the depth of the velvet and the coarseness may be different.
Loving Your Velvet Handbag
Many designers make good use of velvet to make a whole velvet handbag or one that has a mix of materials, to make it more modern. Velvet should to be specially protected from the elements as it can be affected by strong cleaning materials easily. Placing your velvet handbag in a bag wrap to hold in the moisture when not in use will keep insect attacks, dust and mold from sticking to it and damaging the finish. If you are using your velvet handbag, try ways to protect it from beverage spills and other food stains as you may consider sending it to a professional bag cleaning service in case the event.
The Happiness Of Designer Handbags
Bags have evolved through the years from simple carriers or containers that offer easy convenience to accessories that cost big money. The Chinese were the first to use specific bags to put the tea leaves inside which they use to make tea. Designer handbags evolved over several centuries from trendy accessories to fashion statements.
Designer handbags’ prices may range from the very conservative $100 up to pretty much as high as the designer sees fit. The prices of the bags are supposed to correspond to the fine materials and quality of craftsmanship that is incorporated into the production of the bag. Another factor which affects the value of the bags is the names of the company that produces them or the designers who visualizes them from scratch.
These bags have come along way from being just carriers. The designer handbags of today are often revamped from an earlier version or a spin-off of a popular design. Most of these are made popular by the endorsements of celebrities and other rich and famous people who use them in the spotlight. Celebrities are very good endorsers of designer handbags because they often appear in the public eye via television, tabloid and the movies.
Copycats
Due to the popularity of several designer handbags, enterprising individuals have resorted to making replicas of them. The imitation of designer handbags is a very big industry. The popularity of most of these hand bags prompts a counterfeiting industry to mass produce several millions of the bags and sell them at a fraction of the original bags’ price. Knock offs are gaining popularity because they do not have a lot of differences from the originals bags.
Designer handbags range from Louis Vuitton, Prada, Fendi, Gucci and so much more. These brands are among the most sought after bags and they are also the most counterfeited brands. The replica bags are often manufactured in third world countries where labor is cheap and there are not as many laws concerning piracy and counterfeiting.
Well-Known Endorsers
Every woman wants to get a pretty designer handbag, but only an exclusive group can afford these luxury items. Celebrity endorsement is what is driving the bag phenomenon. Some branded designer bags are made popular by the endorsements of celebrities and other rich and famous people who use them in the spotlight. Celebrities have now become walking and talking billboards with their endorsing brands. And the company does need to pay them for their talent fee.
Designer handbags’ prices may range from the very conservative $100 up to pretty much as high as the designer sees fit. The prices of the bags are supposed to correspond to the fine materials and quality of craftsmanship that is incorporated into the production of the bag. Another factor which affects the value of the bags is the names of the company that produces them or the designers who visualizes them from scratch.
These bags have come along way from being just carriers. The designer handbags of today are often revamped from an earlier version or a spin-off of a popular design. Most of these are made popular by the endorsements of celebrities and other rich and famous people who use them in the spotlight. Celebrities are very good endorsers of designer handbags because they often appear in the public eye via television, tabloid and the movies.
Copycats
Due to the popularity of several designer handbags, enterprising individuals have resorted to making replicas of them. The imitation of designer handbags is a very big industry. The popularity of most of these hand bags prompts a counterfeiting industry to mass produce several millions of the bags and sell them at a fraction of the original bags’ price. Knock offs are gaining popularity because they do not have a lot of differences from the originals bags.
Designer handbags range from Louis Vuitton, Prada, Fendi, Gucci and so much more. These brands are among the most sought after bags and they are also the most counterfeited brands. The replica bags are often manufactured in third world countries where labor is cheap and there are not as many laws concerning piracy and counterfeiting.
Well-Known Endorsers
Every woman wants to get a pretty designer handbag, but only an exclusive group can afford these luxury items. Celebrity endorsement is what is driving the bag phenomenon. Some branded designer bags are made popular by the endorsements of celebrities and other rich and famous people who use them in the spotlight. Celebrities have now become walking and talking billboards with their endorsing brands. And the company does need to pay them for their talent fee.
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